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Hello

With more than 20 years of experience in the textile and apparel industry, I have developed my career at leading export houses and buying agencies, overseeing product development, merchandising, sourcing, and vendor relationships for global brands. This journey has provided me with a comprehensive understanding of fabrics, silhouettes, craftsmanship, production processes, and customer expectations across various markets. In addition to my professional skills, I have a profound passion for handcrafted arts, including pottery, painting, crochet, artisanal textiles, and handmade décor. Over time, this passion has evolved into a mission to honor India’s craft heritage and introduce meaningful, handcrafted beauty into contemporary living. My current aim is to merge my industry expertise with my love for handmade creations by collaborating closely with artisans and establishing a brand that embodies authenticity, warmth, and a human touch.

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My Vision – Building a Boutique with Purpose

 I believe that the foundation of a successful boutique lies in a well-defined concept—one that reflects a clear niche and a unique point of view. Whether it is sustainable apparel, handcrafted children’s wear, or artisan-led home décor, a focused niche helps serve a dedicated customer base and differentiate from mass retailers.

Over the years, I have successfully handled large-scale collections, high-volume orders, and complex timelines—while driving value through innovation, operational efficiency, and strong factory relationships. I take pride in combining a keen eye for design detail with strong commercial acumen.

Today, my goal is to work closely with Indian artisans and bring their craftsmanship into the global spotlight. I believe in creating products that carry soul, heritage, and human touch. My purpose is to blend my industry experience with handcrafted excellence—helping artisans grow sustainably while adding meaningful value to the fashion and lifestyle ecosystem.

I am passionate about:

  • Preserving traditional crafts through modern applications

  • Building ethical and sustainable supply chains

  • Supporting women artisans and small craft communities

  • Creating products that celebrate India’s artistic identity

  • Developing brands that deliver both beauty and purpose

As I transition into this craft-led, purpose-driven journey, 

I remain rooted in the strong operational, merchandising, and strategic foundation I’ve built over two decades—now channeling it toward impact, creativity, and conscious growth.

Contact

I'm always looking for new and exciting opportunities. Let's connect.

9810745091

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